Joni Sweet's Press Opportunities & Media Insights

Joni Sweet's Press Opportunities & Media Insights

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Joni Sweet's Press Opportunities & Media Insights
Joni Sweet's Press Opportunities & Media Insights
The one thing every publicist should put on their website

The one thing every publicist should put on their website

You can make this critical website update in less than 10 minutes—and writers will love you for it.

Oct 29, 2024
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Joni Sweet's Press Opportunities & Media Insights
Joni Sweet's Press Opportunities & Media Insights
The one thing every publicist should put on their website
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Joni Sweet is a seasoned writer, editor, and content strategist with 13+ years of media experience. In this newsletter, Joni reveals her current assignments and insider tips to help PR professionals sharpen their pitches, avoid rookie mistakes, land coverage for their clients, and build stronger relationships with writers. Get ready for candid advice, a touch of sass, and secret strategies to make your pitches stand out.


Hi friends!

After spending 18 days on the road out of the last 29, I’m very glad to be home. Fall foliage is peaking in the Hudson Valley, and I swear, my own bed has never felt more luxurious. But bouncing between three destinations this month had its perks. They were filled with once-in-a-lifetime experiences—seeing grizzly bears, climbing pyramids, and letting a falcon perch on my arm—that remind me why I chose this career as a freelance journalist, writer, coach, and consultant.

Meet my new BFF James, a 4-year-old Harris Hawk who lives in Ireland.

In other news, are you joining my Press Trip Planning Masterclass next week? You’ll find all the details below, along with info on gift guide pitches and a tip on the one thing I want every PR person to add to their website.

But first, meet my new sponsor, Nicole Pyles, who can help you get your clients featured on podcasts!


Get your clients featured on podcasts!

Need help booking your clients onto podcasts? Nicole Pyles, a freelance writer and podcast booking specialist, offers white-labeling podcast services that will land opportunities for your clients. 

Offering affordable rates and flexible two-tier options, she'll help you meet your clients’ needs. Here’s a testimonial from a publicist who recently hired her:

“Within just a few weeks, Nicole secured several top-tier podcast appearances for clients. It was nice to have the podcast outreach handled by a professional.”—Monica V., PR pro

Ready to get started? Check out everything she has to offer, then send her an email, “My client wants to be on podcasts!”

Email Nicole now!


If I could get every PR person to add one thing to their website, it’d be this…

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