Joni Sweet's Press Opportunities & Media Insights | Substack

Looking for great sources for stories!

A closer look at what I'm working on and the types of experts I'm recruiting for interviews...

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Recent posts

The one thing your pitches desperately need

Here's a winning pitch strategy hardly anyone is using, plug leads on 2 PR events you won't want to miss this fall.

Sep 17

Do relationships with journalists really matter?

Think knowing a journalist just means getting your email read? Think again. Here’s why a real connection goes way beyond just opening your pitch.

Sep 10

Pitch party, anyone? 🥳🥳🥳

Pitch me your clients for more than a dozen assignments and LMK if you're interested in an exclusive pitch feedback event. (Psst... it's free!)

Sep 4 •

🎁 New assignments galore (pitch me!)

I've got 12 new projects lined up, and I need your help finding the right sources and products to bring them to life!

Aug 28 •

Sweat, Tears, and an Open Inbox for Pitches

A debrief on my 77-mile bike ride (I made it!), new assignments you can pitch clients for, and special discounts on Flash Consulting.

Aug 20 •

How to Ask Journalists for Corrections Without Burning Bridges

Here’s the lowdown on asking a journalist to make a correction—without stepping on any toes.

Aug 14 •

Behind the scenes of my TIME mag story!

A PR pitch directly inspired my piece in TIME's World's Greatest Places. From pitch to publishing, here's how it all went down.

Jul 31 •

Joni Sweet's Press Opportunities & Media Insights

Joni Sweet's Press Opportunities & Media Insights

Discover what Joni's working on, the sources and product suggestions she needs for upcoming assignments, tips on building relationships with writers, and insight on the media industry.

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